Dear Designer

Please answer and send the below questions to me in a document. Microsoft Word or Google Docs works well. The purpose of this reflection exercise is to draw our the essential ingredients for the bio that will appear on your website. Note that not all of it will necessarily be used. Feel free to write as much or as little as needed for each question. There are no wrong answers. Also, you may like to paste your current bio in the document you send me. If you'd like, I'll create first version of your bio for us to edit together, based on your answers to these quesions. If you get stuck, feel free to reach out to me.

- Yian



Where are you based?

Do you work solo or with a team? If you have a team, who are the others on your team?


What services do you offer?


How long have you been in business?

What firms (if any) did you work for before starting your own business?

What types of projects have you completed?

Can you name any names of any buildings you have designed spaces in?


What are some reasons your clients would hire an interior designer?

How many clients have you worked with? A few? Dozens? Hundreds?

Do your clients have anything in common? If so, what?

What are some careers of clients you've worked with?


Is there anything relatively unique about your style?

Is there anything relatively unique about your process?

Are you able to say you are "the only designer" in some way?

Example 1: "I am the only designer on Maui island in Hawaii with over 30 years experience." Example 2: "I am the only designer in the San Francisco area known for incorporating his own photography into the wall art." Example 3: "I am the only full service design & build firm in Seattle that specializes in vintage style houseboats"

Are you the leading designer in your area in any way?


Are there any particular pieces, materials, colors, textures, motifs, etc that are often found in your work?

Are you known as a designer for any particular signature style, technique, or point of view?

Is there a phrase or quote that is central to your work?

Are there any experiences have influenced your design point of view?

Are there any other designers who have influenced your point of view?


Have you been published? If so, what publications have you appeared in?

Have you won any awards or been recognized in any way?

Have you been invited to speak/teach at any professional events?

Have you appeared in any TV shows? If so, what networks have you appeared on?

Have you designed any show houses?


Do you often work with certain professionals? ex: architects, contractors, window covering specialists, etc.

Are you part of any professional organizations or associations?

Do you sit on the board of any organizations? Are you the chair of any organizations?


Have you developed any programs or curriculums in your industry?

Have you developed any lines of furniture, accessories, etc?

Have you done any licensing?

Have you written any books? ebooks?

Have you written any published articles?


What educational degrees/programs have you finished?

Are there any educational programs you studied in but perhaps didn't finish?

Have you completed any continuing education?


Where are you from?

Are you married? Kids? Pets? Etc. (optional)


When and how did you begin your career in interior design?

What's something you love about your work?

Did you have a career prior to interior design?


Is there anything else you'd like your website visitors to know about you?